As seen on St Pete Catalyst “Tragedy strikes company that expanded from Israel to St. Pete”

Shimrit Perkol-Finkel, the co-founder of ECOncrete, a company that pioneered a type of science-based, bio-enhancing concrete for seawalls, ports, breakwaters and other coastal and marine infrastructure, was killed in a traffic accident in Israel on Sunday. According to news reports, she was riding an electric scooter that was hit by a truck.

ECOncrete, whose products foster the growth of healthy, indigenous sea life as opposed to invasive species, launched in 2012 in Israel but, after becoming a member of the Tampa-based Florida-Israel Business Accelerator (FIBA), set up an office and warehouse facility in St. Petersburg in 2018. Perkol-Finkel’s death was reported on the company’s Facebook page, which said her funeral was held today in Israel.

“Shimrit was a mother of three, wife, sister, talented scientist and brilliant entrepreneur,” the company wrote in a Facebook posts. “She inspired and lifted all of us with her love of the ocean, and her vision for rescuing it.”

Read the full article on St Pete Catalyst here. 

Christina Belchere

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