Connection is one of those words that is used so often and in so many ways that sometimes the beauty and significance of the word gets lost. At FIBA however this word speaks to the core of who we are as individuals, and as an organization. It is not only our job but our passion to connect Israel to our community in Tampa, Florida. We are doing this in many different ways. Quite literally by partnering with Israeli companies to connect them with local individuals and companies with the hopes of bridging our cultures and locations. Connectivity is the core of our promise to the Israeli entrepreneurs who have a vision to expand their business to the US market. Because we are a communal organization, we are able to reach out to our community members to leverage their personal and professional connections to offer mentorship, coaching and market knowledge and to open doors for the entrepreneurs. This year everything we do at FIBA will have a theme of connections. We pledge to bring not only our business partners in Israel closer to their dream of launching successful ventures in America but we pledge to our community, here and abroad to keep that human connection at the forefront of everything we do. Here’s to a happy, healthy and connected New Year.