TimesofIsrael.com: Nike buys Israel computer vision startup Invertex

Invertex uses AI and 3D imaging to analyze users’ feet and suggest shoe models and sizes for best fit

Nike, Inc. has acquired Israeli startup Invertex Ltd., a developer of computer vision technologies, in a bid to strengthen its hold on digital technologies, the US maker of sports shoes said in a statement. The Israeli team “will focus on building groundbreaking innovations to help Nike serve millions of members around the globe,” the statement, released by Nike on April 9, said. Terms of the deal were not disclosed.
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